is the UK's hottest value fashion retailer. With
nearly 400 stores nationwide, Peacocks
offers great quality, fashionable clothes for women, men and kids at
prices and has
transformed into a major fashion player winning numerous awards like
the Best Value Retailer award from Drapers. Based in Cardiff,
Wales, the chain
employs over 6,000 people.
Peacocks asked us to engage and maintain a close connection with their avid online fan-base - increasing engagement and driving sales in store and online.
What We Did
We worked to an on-going, carefully crafted editorial calendar of competitions, giveaways, product promotions and company news to drive traffic and revenue through the main Peacocks site while handling customer enquiries through Twitter.
Increased Facebook fans from 12,000 to nearly 100,000 in 8 months
Increased Twitter followers from 800 to 4,500 in same period.
Increased online sales by approximately £3,000 per month.