Google + (what's all the fuss?)

Since the introduction of Google + in 2011, it has worked its way up to being the second most popular social media tool used by the public. It seems, however, that there are still a large number of businesses who are almost oblivious to how useful it is as a marketing and promotional aid. Google + is not only a social networking site, it has a great deal more to offer. This may explain the reason why the number of Facebook users is declining whilst Google + is rapidly gaining popularity 

Like Facebook and other social networks, Google + presents an opportunity to  connect with a community of customers and fans on a personal level. However, the network has more of a significant impact on SEO and search traffic - an aspect which should really be high up the list of priorities for any growing business.

This great Infographic by Christopher Otten shows some of the vital stats...

Keep an eye on our blog, resources page and twitter for useful guides, tips and whitepapers! 

Paul Shepherd

I've worked in digital communications for around 15 years, and specialised in social media for the past three. Passionate about new technologies, media, and the impact it has on businesses bottom line, I try to bring that passion to every campaign for every brand we work with.