Oi'14 Breakout Masterclasses

At this year’s Oi! Conference there will be three breakout masterclasses from some of the biggest names in the digital world: TwitterGoogle andBrandwatch. Each masterclass will be run 3 times throughout the day (so 9 in total meaning that all attendees will have the chance to attend all three masterclasses).

Twitter will be talking about 'marketing in the moment' - helping brands understand the true power of Twitter and how it integrates with other media like TV, press and traditional marketing channels. Twitter will also hold a Q&A at the end of the session and we will shortly release a specific # so that you can post any questions to Twitter over the coming months - we'll do our best to make sure they're covered in the Masterclass. Twitter will bring three representatives who will also be available between 4.30-6.00pm to answer any specific questions.

Google will talk specifically about Google + and how brands can best use the many functionalities of the platform. Two Google representatives will walk us through some great examples from big and small businesses to showcase how the platform has been built with all business sizes in mind. Again, we'll set up a specific # for you to post any questions prior to the event, so that Google can cover off as much as possible in the Q&A session at the end of the Masterclass. Also Google will be available from 4.30-6.00pm to chat through any specifics you'd like to.

Brandwatch are one of the world's biggest social media monitoring companies, they will talk about social data and how much is available across the social web. More importantly Brandwatch will talk about how companies (big and small) can capture, analyse and draw intelligence from that data. They'll talk about how important it is to listen to the conversations before jumping in and how the Brandwatch platform (among others) make this possible. Brandwatch a Q&A session and we'll set up a specific # so that attendees can post their questions prior to the event.

Make sure you book your spot at Oi’14, so you can pick the brains of some of the biggest and brightest leaders in the world of Social Media. Early Bird tickets are still available here and our newsletter will give you all the information you need for this year’s conference.

Hope to see you in April!

Paul Shepherd

I've worked in digital communications for around 15 years, and specialised in social media for the past three. Passionate about new technologies, media, and the impact it has on businesses bottom line, I try to bring that passion to every campaign for every brand we work with.