Social Media & Politics - Out of Touch?

After reading this article by The Telegraph I reflected on how social media is affecting the world of politics. In this article our current Prime Minister David Cameron is accused of being 'out of touch'  by 72% of those questioned, however would it surprise you to know that our Prime Minister is on Twitter? @Number10gov is the official Twitter page of David Cameron's office has over 1,956,717 followers, as does the @Conservatives party with a less impressive following of  61,577 followers. David cameron has also penetrated the world of Facebook with 160,434 likes, possibly suggesting that effort is being made to stay on trend and move forward with the times.

I think this debate comes down to our own expectations of David Cameron, and if we feel as though our voices being heard. With #grannytax and #pasties trending on Twitter in recent days, i think that social media is promoting and encouraging a crescendo of public voice which cannot be completely ignored or pushed aside as social media engulfs society and our day to day lives. Rather than writing a letter that may not be read, marching the streets when no one is looking, we can now protest at the click of a button and have the power to engage millions, great eh?

So what can we expect for the future of politics and social media? #watchthisspace !

Paul Shepherd

I've worked in digital communications for around 15 years, and specialised in social media for the past three. Passionate about new technologies, media, and the impact it has on businesses bottom line, I try to bring that passion to every campaign for every brand we work with.