Do

Statements like 'change the status quo or become it' and 'say yes to parties' are exactly the reason I went to this year's Do Lectures.

I'd watched from a distance for about 2 years, looking at videos on the Do site, and attending a workshop or two in far flung West Wales, until this year I just had to go.

The introduction lanyards we wore encouraged us not to sleep for 72 hours - and I gave it my best shot. The pub and the company I kept helped a lot and I returned to work on Monday a tired, but inspired incarnation of the man who left the office on Wednesday night.

Speakers at Do included rock stars of the tech world, advertising agency heavyweights, local innovators, foragers, and do gooders (in a good way).

There were DJ sets, awesome fresh food, loads of coffee, runs, yoga, camping (but with nice loos and showers), and 6 start up bootcamps, led by experts in their fields. The startup groups were held in what reminded me of a countryside, wartime government HQ where the six teams were separated by wooden wall, phones rang, voices competed for airspace, skype grappled with patchy connection speeds and 100 people frantically scrambled to build and launch a business. Some even succeeded - and you'll see a lot more of tentoring and doobox in the future I'm sure (the latter winning investment from Moshi Man himself Michael Acton Smith, who is a ridiculously nice guy).

The whole conference/festival/summit/gathering was a humbling experience at times, and the chance to rub shoulders with people who are so successful, so giving, so knowledgable and so fun is one not to be missed.

Many of the videos will be posted on the do site shortly and I'd say you need to take a look to get a real fell for what Do Lectures is all about.

And to top it all, the guys there are raising £4m to build a school. In a year! Can you help (we can all help somehow)? Please take a look at the site, apply for next year and reach out to see what you can DO to help.

Paul Shepherd

I've worked in digital communications for around 15 years, and specialised in social media for the past three. Passionate about new technologies, media, and the impact it has on businesses bottom line, I try to bring that passion to every campaign for every brand we work with.